Content platforms for media and publishers. Built to scale to a readership, and run by your editorial team.
WAYF builds content platforms for media brands and publishers, work that runs from Coinpaper's crypto-news platform, which reached a 100k+ user base, to Novaya Polsha, a publishing portal running across Russian and Ukrainian editions.
What this looks like in practice. The platform built around how your sector works.
An editorial CMS your newsroom runs
Articles, sections, and updates managed in a CMS your editors control directly, so publishing a story never waits on a developer.
Built to scale to a readership
Architecture that stays fast as traffic and archive depth grow, the way WAYF built Coinpaper's platform as it reached a 100k+ user base.
Multi-language, multi-edition publishing
One content model that carries several languages or regional editions, the way Novaya Polsha runs across Russian and Ukrainian editions from a single platform.
Owned and self-hostable
Build on open-source Payload hosted in infrastructure you control, so your archive and audience data stay inside systems you own, with no vendor lock-in.
We work across more than one. The same platform pattern, tuned to a different sector.
- Finance & fintech Content and product platforms with the access control and auditability finance teams need.
- Crypto & web3 Product and content platforms for crypto and web3 teams, from DeFi protocols to audit marketplaces and crypto media.
- Government & public sector Content and events platforms for institutions, with the access control and audit trail their work runs on.
- Healthcare & wellbeing Accessible content platforms for health, wellbeing, and patient-support teams.
- Education & training Marketing and program sites for education and training brands, built to drive enrolment.
- Retail & commerce Marketplace, storefront, and product platforms for retail and commerce brands, built to turn a visit into a sale.
- Manufacturing Enterprise content platforms for manufacturers, built to run multi-region and multi-tenant on a fixed deadline.
- Legal Marketing sites for law firms and legal practices, built to carry multi-office scale and practice-area depth.
For media & publishing teams
Book a 25-minute call. We'll look at your stack and your constraints, and come back with a scoped plan.