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01 Industries · Media & publishing

Content platforms for media and publishers. Built to scale to a readership, and run by your editorial team.

WAYF builds content platforms for media brands and publishers, work that runs from Coinpaper's crypto-news platform, which reached a 100k+ user base, to Novaya Polsha, a publishing portal running across Russian and Ukrainian editions.


02 What we build

What this looks like in practice. The platform built around how your sector works.

An editorial CMS your newsroom runs

Articles, sections, and updates managed in a CMS your editors control directly, so publishing a story never waits on a developer.

Built to scale to a readership

Architecture that stays fast as traffic and archive depth grow, the way WAYF built Coinpaper's platform as it reached a 100k+ user base.

Multi-language, multi-edition publishing

One content model that carries several languages or regional editions, the way Novaya Polsha runs across Russian and Ukrainian editions from a single platform.

Owned and self-hostable

Build on open-source Payload hosted in infrastructure you control, so your archive and audience data stay inside systems you own, with no vendor lock-in.



04 Other industries

We work across more than one. The same platform pattern, tuned to a different sector.

For media & publishing teams

Book a 25-minute call. We'll look at your stack and your constraints, and come back with a scoped plan.